Disney History, Walt Disney, Disneyland, Walt Disney World, Animation, live Action, 

COVERING DISNEY-In A St. Valentine’s Day Way

COVERING DISNEY-In A St. Valentine’s Day Way

HAPPY VALENTINE'S DAYWelcome to this regular feature here at the Institute, "Covering Disney." It is here that we explore the history of Walt Disney's use of the magazine for promotion and exploitation (the preferred method before the Internet came along). You can...

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Walt and Walt Disney World

Walt and Walt Disney World

Admiral Joe Fowler (at the age of 75) on the Disney World Construction Site, 1969--> Walt and Walt Disney World by Todd James PierceToday’s post goes with a large note of gratitude to Didier Ghez—one of the most important people preserving the history of Walt...

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Dr. Syn Campaign Manual- Advertisements

Dr. Syn Campaign Manual- Advertisements

The Campaign Manuals Disney sent out to radiostations, newspapers and theaters not only contained biographies and pre-written articles.  They also contained the advertisements that could be submitted.  However, they did have rules that needed to be followed....

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And the winning Campaign Manual is…

And the winning Campaign Manual is…

It's time for us to start the second of this ongoing series covering the Campaign Manuals and Press Books of the Disney films and shorts.  We gave people the chance to vote on Facebook on which movie to cover next, and after several days we had a...

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PROMOTING OIL WITH OIL~The Beginning

PROMOTING OIL WITH OIL~The Beginning

PROMOTING OIL WITH OILThe BeginningThis Standard Oil company publication announced the promotional tie-in with Walt Disney with this very attractive (and heart-warming) cover.Enjoy!And check out the flurry of other historians and enthusiasts posting their favorite...

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PROMOTING OIL WITH OIL~Night On The Town

PROMOTING OIL WITH OIL~Night On The Town

In the continuing saga of the Disney characters promoting Standard Gasoline and Products via their popularity I offer up this wonderful piece from the Institute's archives. The original measures well over six feet tall and was a dealer promotional poster for September...

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KEN ANDERSON AND THE HAUNTED MANSION

KEN ANDERSON AND THE HAUNTED MANSION

Many DHI readers know of my relationship with Ken Anderson, who became a second father to me. I have been thinking about Ken a lot this year and also a lot about the plans that I have for the 34-hour oral history I did with him (yes, it does involve a book). It has...

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DISNEY’S MOST “DAMNED EXPENSIVE” EMPLOYEE

DISNEY’S MOST “DAMNED EXPENSIVE” EMPLOYEE

Walt Disney enjoys dinner on Main Street, U.S.A. along with Lillian Disney, Admiral Fowler,and Emile Kuri (I believe) during the summer of 1962. A Walt sighting in Disneyland, such as this,is most definitely an "E Ticket" attraction to this author (and...

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