By Paul F. Anderson
A regular feature at the Disney History Institute is “Covering Disney.” The use of the magazine during Walt Disney’s heyday for the purpose of promotion and exploitation. You can read my original essay on this here. To see all the essays and magazine covers at DHI, go to: Covering Disney.

In honor of Ludwig Von Drake (nothing special, just in honor of him, we thought he’d appreciate it … and we do, for the fun of it, run a site devoted to the good professor: The Von Drake Report) offer this trade journal from November 1962, Business Automation. The article inside touts the arrival of “Walt Disney’s Newest Program” otherwise known as an RCA 301 computer system (good ol’ fashioned “tape and card” style).


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